Yves Pigneur is Honorary Professor at University of Lausanne HEC. He is considered a «mastermind» among business strategics. His tools have been used by numerous companies such as P&G, Amazon, and Tesla. He is the co-creator of the Value Proposition Canvas and the Business Model Canvas. Ranked No. 4 of the top 50 management thinkers worldwide Pigneur & Osterwalder also hold the Thinkers50 Strategy Award.
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